Effective Date: December 31, 2024
At Used Tires Guru, your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your information when you visit our website. We comply with applicable privacy laws, including Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and, where applicable, U.S. laws like the California Consumer Privacy Act (CCPA).
Information We Collect
When you visit our site, we may collect the following information:
- Google Analytics Data: We use Google Analytics to gather data about website traffic and usage. This includes information such as your IP address, browser type, device type, and pages you visit.
- Inquiries: If you contact us through the website, we may collect your email address and the content of your message.
- Affiliate and Referral Data: If you click on affiliate links, we may collect data to track referrals and sales.
How We Use Your Information
We use the information collected to:
- Improve website functionality and content.
- Respond to inquiries you submit via email.
- Understand user behavior and website performance.
- Support monetization through sponsored listings, affiliate links, and display ads.
Data Storage and Retention
We store your data securely on servers located in Canada and/or the United States. We retain your information only as long as necessary to fulfill the purposes outlined in this policy or as required by law.
Monetization
Our website generates revenue through:
- Sponsored Listings: Businesses can pay to have their listings featured prominently on the site.
- Display Ads: We display ads from third-party networks that may use cookies or similar technologies to show ads tailored to your interests.
- Affiliate Links: Some blog posts or reviews may contain affiliate links, and we may earn a commission if you make a purchase through these links. This does not affect the price you pay or the impartiality of our reviews.
For more information on how these third-party ad networks handle your data, please refer to their respective privacy policies.
Cookies
Our site uses cookies, including those from Google Analytics, ad networks, and affiliate programs, to enhance your browsing experience. Cookies are small text files stored on your device. You can disable cookies through your browser settings if you prefer not to use them.
Third-Party Services
We use the following third-party services:
- Google Analytics: For analyzing website data. Learn more at Google’s Privacy Policy.
- Ad Networks: Display ads on the website. These networks may collect data to personalize the ads you see.
- Affiliate Programs: Track referrals and purchases from affiliate links.
Your Rights
You have the right to:
- Access or request the deletion of your data, subject to applicable laws.
- Opt-out of Google Analytics tracking by using the Google Analytics Opt-out Browser Add-on.
- Manage cookie preferences through your browser settings.
- Request more details about our data-handling practices by contacting us.
Disclaimer
The content on Used Tires Guru, including reviews, articles, and recommendations, is for informational purposes only. While we strive to provide accurate and helpful information, we do not guarantee the quality, safety, or performance of any product, service, or business mentioned on our website.
Decisions based on the content of this website are made at your own discretion and risk. Used Tires Guru and its sole proprietor are not liable for any damages, losses, or harm arising from your use of the information provided here, including but not limited to issues related to tire purchases, installations, or services from businesses we review or recommend.
For more information about liability and content usage, please see our Disclaimer.
Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us.
We reserve the right to update this Privacy Policy as needed. Any changes will be posted on this page with an updated effective date.